30 Days Poster
This poster was designed as a promotion for the satirical Instagram account “The_Public_Melting Pot.” This account highlighted 30 stereotypes that one would find when sitting in the sauna. Each day, one new character would be displayed via an Instagram post, for 30 days. The busy, cramped design was chosen as a way to make the viewer feel as if they are experiencing the sauna firsthand. The colors were chosen as a way to engage with the viewer and pull them closer to the poster.
The poster itself is 12”x 18”.